Cognitive Function is the intellectual process by which one becomes aware of, perceives, or comprehends ideas. It involves all aspects of perception, thinking, reasoning, and remembering. Cognitive functions are mental processes that allow us to carry out any task. They allow us to have an active role in the processes of receiving, choosing, transforming, storing, processing and retrieval of information, allowing us the ability to navigate the world around us. Memory Health® is clinically proven to improve cognitive functions in both diseased and healthy brains. Most importantly, it does so with an all-natural, patented formula that has zero negative side effects; The formula consists of a combination of plant-based nutrients called carotenoids (Lutein, Zeaxanthin and Meso-Zeaxanthin), Omega-3s, and Natural Vitamin E. This powerful combination of ingredients has remarkable antioxidant and anti-inflammatory properties to support brain health and improve cognitive function. In fact, studies show that individuals with high concentrations of carotenoids and omega-3s in their brain demonstrate much better cognitive functions, and that patients with Alzheimer's disease are actually deficient in these nutrients.